Best seller
Multi-seed bread
Bread
12.1 g protein
kcal 119 kcal
23
View product
Today’s batch NM-26 · baked 07:00 morning
Your daily food,
Your daily food,
to standards that never compromise.
Complete healthy meals from premium New Me flour — Australian lupin and Indian flaxseed, with verified calories, delivered fresh within 48 hours.
40% proteinfrom Australian white lupin — best in class
Pure omega-3from selected Indian flaxseed
Verified caloriesprinted on every product & meal
Fresh within 48 hoursbaked every morning without exception
About New Me
New Me — renew your life daily
Since morning · BATCH NM-26
Our story
From a family kitchen in Riyadh... to leading healthy nutrition in the Kingdom
New Me was born from a real challenge: a mother whose daughter was diagnosed with diabetes in a market without reliable fresh alternatives — so she built the solution herself.
From her Riyadh kitchen, with strict lab standards, premium New Me Flour was born: low-carb bread with 40% protein and fiber and a taste that created weekly waitlists — until the brand led the market today.
"Every meal and product that leaves our store today, we bake to the same scientific standards and love we put into the first loaf for our family."— New Me founders
22+Years of experience
10,000+Scientific studies
2024Year founded
Kingdom Vision2030
A shared national vision
An active partner in preventive medicine and therapeutic nutrition
We support Saudi Vision 2030 goals in preventive medicine and therapeutic nutrition — sustainable health starts before treatment is needed.
Operating system
Five decisive standards — no guesswork
01
Daily
Immediate milling
Raw materials are milled inside our facility daily to protect their vital properties.
02
07:00
The 7 AM standard
Production starts at exactly 07:00 — freshness at the highest quality standards.
03
≤ 48 h
Direct, safe distribution
Distribution never exceeds 48 hours — anything undistributed is discarded immediately.
04
100%
Lab transparency
Calories and macros printed on every product — numbers, not guesses.
05
NM-26
Full traceability
Batch number and production hour documented on every box.
STORE · today’s batch
Precise, verified nutrition cards
Every product with its full nutrition label — verified protein, calories, and macros, no marketing promises.
Plain breadcrumbs
Ground breadcrumbs
3 g protein
kcal 105 kcal
15
View product
Italian herb breadcrumbs
Ground breadcrumbs
1.5 g protein
kcal 45 kcal
15
View product
Garlic breadcrumbs
Ground breadcrumbs
1.5 g protein
kcal 48 kcal
15
View product
Delivery partners
Order New Me from your favorite apps
Our meals and products are available on the top delivery apps — order in one tap.
جاهز
JAHEZ
Order our healthy meals on Jahez and enjoy them as fast as possible.
Order now
هنقرستيشن
HUNGERSTATION
Fresh New Me meals are available on HungerStation.
Order now
ذا شيفز
THE CHEFZ
A smooth ordering experience for New Me healthy meals on The Chefz.
Order now
كيتا
KEETA
Discover New Me meals on Keeta with standout prices.
Order now
نينجا
NINJA
Fast delivery of New Me meals through the Ninja app.
Order now
Nutrition · Nutrition Facts
Nutrition specs — protein lupin bread
Full transparency: this is what your body gets per 100 grams.
Lupin bread cross-section · batch NM-26
Protein lupin bread
Nutrition per 100g · calculated by a certified nutritionist
Energy233 kcal
Protein40 g
Carbohydrates15 g
Healthy fats7 g
Fiber12 g
Omega-33.8 g
Added sugar0 g
* Indicative values for this model — final lab values are confirmed before print.
The journey
From farm to your door — within 48 hours
Three documented stops every batch passes through before it reaches you.
Stop 01 · Source
The raw
See nutrition facts →
Two essentials: lupin and flax
White lupin is among the richest plant protein sources, and flaxseed is a store of omega-3 and fiber. Both are milled fresh every dawn.
Lupin protein40%
Flax omega-3High
Stop 02 · Bakery
VIDEO
0:30
Video placeholder
Every morning
Shop today’s batch →
The oven hits 180° at exactly 07:00
Every box carries its batch number and bake time. We deliver within 48 hours max — and what isn’t delivered isn’t sold.
Bake heat180°C
Delivery window≤48h
Stop 03 · Calibration
Certified recipes
Start with a free consult →
Your macros, calculated by specialists
Every recipe is calibrated for calories, protein, and carbs by a licensed nutrition team — and your subscription includes a free first consult to set your calories to your goal.
Calculation accuracy100%
Watch the story
One minute inside the bakery
From milling lupin at dawn to sealing the box — the full batch film.
VIDEO
0:60
Video placeholder — add the video link when ready
Batch film NM-26 · shot inside the bakeryArabic subtitles · no loud music
New Me values
Four values we never compromise
Documented freshness
We bake at 07:00 and deliver within 48 hours — and what isn’t delivered isn’t sold.
Nutrition transparency
Calories, protein, and macros printed on every product, calculated by licensed specialists. No vague promises — numbers.
Sustainability
100% recyclable cardboard packaging, and ingredients from local suppliers wherever possible — fresher food, lighter footprint.
Certified expertise
A licensed nutrition team develops and calibrates every recipe — and your first consult is free with any subscription.
Why New Me
Energy measured in numbers, not promises.
0+Meals delivered
0%Protein in lupin bread
0hMax delivery window
0%Renew their plan
New Me — renew your life daily. It began as a family story... today it’s in every home.
Reviews
★★★★★
Excellent · 4.9 out of 5 — based on +2,300 verified reviews
★★★★★
“Real energy for my breakfast”
Lupin bread — 24g protein per slice! Longer satiety and real energy, and it always arrives on time.
Noura A.Riyadh · ✓ Verified purchase★★★★★
“I know exactly what I eat”
Calories and protein on every product card — the first Saudi brand I’ve seen this transparent. And the taste is excellent.
Fahad D.Riyadh · ✓ Verified purchase★★★★★
“A clear difference in my training”
The Protein+ plan with specialist follow-up locked in my macros completely — 97% of us renew for a reason.
Sara Q.Khobar · ✓ Verified purchase
New Me subscriptions
Your fresh meals arrive automatically every day
Pick your plan and billing cycle — every plan includes delivery and a free first nutrition consult.
NM-01 · BASIC
Starter plan
Goal: a healthy start & weight loss
Was 332
299 / month
≈ 10 per meal
Day energy630 KCAL
BreakfastLunchSnackDinner
- One balanced meal daily (counted calories)
- Rotating weekly menu
- Free delivery
- Monthly nutrition consult
- Macro customization
★ Most chosen
NM-02 · BALANCED
Balance plan
Goal: balanced healthy eating daily
Was 610
549 / month
≈ 9 per meal
Day energy1,150 KCAL
BreakfastLunchSnackDinner
- Two meals + snack daily
- Free monthly nutrition consult
- Calorie & macro customization
- Priority free delivery
- Swap meals anytime
NM-03 · PRO
Protein+ plan
Goal: muscle building & athletes
Was 832
749 / month
≈ 8 per meal
Day energy1,850 KCAL
BreakfastLunchSnackDinner
- Three meals + protein-rich snack
- Weekly specialist follow-up
- Precise macro tracking (140g+ protein)
- Top-priority delivery
- 10% store discount
Freshness guarantee — didn’t love your first batch? Full refund, no questions asked.
✓ Cancel or pause anytime
✓ Switch plans in one tap
✓ Secure pay — mada · Apple Pay · Visa
Health articles
Know more, eat better
Short articles from our nutrition team — science without the jargon.
Nutrition
Why lupin is the strongest plant protein you haven’t heard of
40% protein, high fiber, and a low glycemic index — what science says about lupin.
Read article →
Fitness
How many grams of protein do you really need after training?
A practical guide to your daily need by weight and goal — with ready meal examples.
Read article →
Lifestyle
Plant omega-3: what a daily spoon of flax does for your heart
The difference between omega sources, and how to fold flax into your day without noticing.
Read article →
Recipes
Cook with New Me products
Quick recipes with counted calories — from our kitchen to yours.
Breakfast
Lupin toast with avocado and egg
A complete breakfast on one slice of protein lupin bread.
View recipe →
Snack
Granola yogurt parfait with berries
Layers of flax granola and honey with Greek yogurt and fresh berries.
View recipe →
Lunch
Lupin quinoa salad with lemon
A light, filling lunch pairing lupin protein with bright lemon.
View recipe →
FAQ
Got a question?
Our fleet delivers directly inside Riyadh. Across the rest of the Kingdom, our products reach you through our partners: Jahez, HungerStation, Keeta, The Chefz, Ninja, and Daily Meals.
Every recipe is calibrated by a licensed nutrition team, and values (calories, protein, carbs, fats, fiber, omega-3) appear on every product card and on every box label with the batch number.
Yes — cancel, pause, or upgrade anytime from your account in one tap, with no fees and no questions.
White lupin is among the richest plant protein sources (up to 40%), and flaxseed is a treasure of omega-3 and fiber. We mill both fresh every dawn with certified recipes.
We bake at 05:00 dawn and deliver within 48 hours max — every box carries its batch number and bake time. And if you don’t love your first batch, we refund in full.
Renew your energy. Renew your life.
Your first batch comes with a full refund guarantee — and first delivery is free.
Start your subscription now → No commitment · cancel anytime